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How much do I feed?

As a general rule of thumb, a healthy weight adult dog will consume between 1-3% of their body weight per day. The exception to this rule are puppies, they need to be fed up to  9% of body weight per day in three meals until 12 weeks old, then gradually reduce the amount fed to 3% at 12 months old.

Please remember that daily food includes any treats, bones and other food, so please bear this in mind when feeding.

FurFresh serving size is calculated for healthy weight adults at 1% of body weight per day (lower number in the table below) designed to be the main meal of the day and supplemented with a raw bone or other healthy treat. If not supplementing any other meals and you’re feeding only FurFresh for all meals per day, calculate at 2% of body weight (higher number in the table below). Suitable for all life stages.

Use the below table as a guide but use your dog’s appearance as a guide.

2kg 5kg 10kg 15kg 20kg 25kg 30kg 35kg+
Healthy Weight Adult 20g-40g 50g-100g 100g-200g 150g-300g 200g-400g 250g-500g 300g-600g 350g-700g+
Under Weight Adult 60g 150g 300g 450g 600g 750g 900g 1050g
Puppies 180g* 450g* 900g*
Seniors 20g 50g 100g 150g 200g 250g 300g 350g+

*Follow above instructions for Puppies

Please read our feeding guide for further information on how much to feed your dog.

100% Human Grade Ingredients

Beef + Barley Grass: Australian Beef (diced fillet), Australian seasonal veggies (pumpkin, carrots, broccoli, peas), parsley*, Australian canola oil, chia seeds*, psyllium*, maca powder*, turmeric*, barley grass*, sea kelp*, sea salt, Vitamin Supplements (A, D, E, C, K, B1, B2, B3, B5, B6, B9, B12, Biotin). Trace Mineral Supplements (chelated) (Zinc, Iron, Copper, Maganese, Iodine, Selenium) L-Carnitine, Taurine. *denotes organic

Chicken + Chia Seeds: Australian Chicken (diced fillet), Australian seasonal veggies (pumpkin, carrots, broccoli, peas), parsley*, Australian canola oil, chia seeds*, psyllium*, maca powder*, turmeric*, barley grass*, sea kelp*, sea salt, Vitamin Supplements (A, D, E, C, K, B1, B2, B3, B5, B6, B9, B12, Biotin). Trace Mineral Supplements (chelated) (Zinc, Iron, Copper, Maganese, Iodine, Selenium) L-Carnitine, Taurine. *denotes organic

Kangaroo + Sea Kelp: Australian Kangaroo (diced fillet), Australian seasonal veggies (pumpkin, carrots, broccoli, peas), parsley*, Australian canola oil, chia seeds*, psyllium*, maca powder*, turmeric*, barley grass*, sea kelp*, sea salt, Vitamin Supplements (A, D, E, C, K, B1, B2, B3, B5, B6, B9, B12, Biotin). Trace Mineral Supplements (chelated) (Zinc, Iron, Copper, Maganese, Iodine, Selenium) L-Carnitine, Taurine. *denotes organic

A note on our vitamin mix: Whilst our food would be more than nutritionally adequate, and we validate the theory of balanced over time feeding, to meet all of the nutritional requirements of commercially made pet food and to ensure that we're still exceeding the on-paper standards of AAFCO, NRC and FEDIAF when fed raw, or cooked, we need to add an amino and essential vitamin blend. We use chelated trace mineral supplements, which is a far more expensive option, but is by far the best choice. Our vitamin and amino blend is over 99% natural. Some key vitamins like D and K aren't viable in their natural form, so to ensure that those vitamins are present at a level that is required and needed, we need to add a synthetic version. Because the blend and the two vitamins represent such a small component of our overall mix, we are proud to say our daily food is 99.98% natural.